http://video.creativematch.com Channel : Ads en Thu, 17 May 2012 11:31:38 +0200 http://video.creativematch.com/video/iLyROoafMO8Z.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMO8Z.html#iLyROoaftfPv Duration: 00:41 | 2561 views | 0/10

SKY ‘Abbey Road’ is the latest installment in WCRS’s campaign explaining how SKY’s TV packages can be tailored according to individual interests. This spot sees renowned trumpeter, Derek Watkins, explain his artistic history from playing on every Bond film to working with the Beatles, Tom Jones and Frank Sinatra. With 76 Ltd’s research team, Lydon discovered Watkin’s heritage and linked it back with Abbey Road to create a compelling story. Once presented to the creative team at WCRS and clients at SKY, Lydon went on to film the musician in the documentary style he developed in earlier on in the campaign.

Peter commented: “I really enjoy transferring my skills from the world of TV into making commercials. These campaigns felt particularly apt as they gave me an opportunity to draw on my experiences as a documentary, comedy and drama filmmaker.”




sky, peter lydon, ads, wcrs, tv
]]> nospam@kewego.com (nospam@kewego.com) Fri, 11 Sep 2009 11:17:00 +0200 0 00:41 yes 2561
Peter commented: “I really enjoy transferring my skills from the world of TV into making commercials. These campaigns felt particularly apt as they gave me an opportunity to draw on my experiences as a documentary, comedy and drama filmmaker.”


]]> nospam@kewego.com sky peter lydon ads wcrs tv http://video.creativematch.com/video/iLyROoafMtqO.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMtqO.html#iLyROoaftfPv Duration: 00:19 | 1817 views | 0/10

The world's first digital camera with a built in projector launches with a campaign at London's Oxford Circus tube station
Claudia Armstrong, communications manager, at Nikon, said: “CBS Outdoor’s high impact XTP screens provide the perfect platform to demonstrate the capabilities of the world’s first camera with a built-in projector, captivating commuters when they are looking to be distracted and entertained.
“The COOLPIX S1000pj’s ground-breaking new feature, which allows people to view a montage of their photographs on a wall or even a car door moments after shooting, is promoted in an engaging advert to attract the attention of commuters at one of the busiest tube stations in the West End.”

nikon, digital, projector, camera
]]> nospam@kewego.com (nospam@kewego.com) Mon, 21 Sep 2009 15:20:00 +0200 0 00:19 yes 1817 Claudia Armstrong, communications manager, at Nikon, said: “CBS Outdoor’s high impact XTP screens provide the perfect platform to demonstrate the capabilities of the world’s first camera with a built-in projector, captivating commuters when they are looking to be distracted and entertained.
“The COOLPIX S1000pj’s ground-breaking new feature, which allows people to view a montage of their photographs on a wall or even a car door moments after shooting, is promoted in an engaging advert to attract the attention of commuters at one of the busiest tube stations in the West End.” ]]> nospam@kewego.com nikon digital projector camera http://video.creativematch.com/video/iLyROoafII8c.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafII8c.html#iLyROoaftfPv Duration: 01:14 | 4751 views | 0/10

In order to remind the running community of adidas’ technology credentials, IRIS London filmed the brand’s development experts explaining the technical uniqueness of their shoes and clothes. th1ng’s task was to make these films more dynamic whilst directing the viewer’s focus towards ‘the science bit’.
 
The project presented a few creative challenges: firstly, the graphics had to be informative and technological whilst being simultaneously engaging; secondly, the graphics had to unify the set of 20 films, which had all been shot and edited in advance.
 
The solution was to create a simple framing device for the important action within the screen. This also created space for supporting titles. Everything was kept to simple basic shapes of white flats in solid black. Semi-transparent and white elements were designed and animated to direct the viewers’ attention and link to the on-screen action. The design of the applied graphics appeared almost as blue print and a glow effect was occasionally added to further emphasise action and key details of the film. This helped maintain adidas’ brand identity whilst creating a homogenous feel across the campaign.
 
CREDITS:
Project Title: adidas running ‘impossible is nothing’
Launch: September 2009
Prod Co: th1ng
Director: th1ng
Prod Co Producer: Lisa Hill/Lydia Russell
Creative Agency: IRIS London
Post Production: th1ng
Exposure: Online
 

th1ng, adidas, animation, running
]]> nospam@kewego.com (nospam@kewego.com) Tue, 29 Sep 2009 09:44:00 +0200 0 01:14 yes 4751  
The project presented a few creative challenges: firstly, the graphics had to be informative and technological whilst being simultaneously engaging; secondly, the graphics had to unify the set of 20 films, which had all been shot and edited in advance.
 
The solution was to create a simple framing device for the important action within the screen. This also created space for supporting titles. Everything was kept to simple basic shapes of white flats in solid black. Semi-transparent and white elements were designed and animated to direct the viewers’ attention and link to the on-screen action. The design of the applied graphics appeared almost as blue print and a glow effect was occasionally added to further emphasise action and key details of the film. This helped maintain adidas’ brand identity whilst creating a homogenous feel across the campaign.
 
CREDITS:
Project Title: adidas running ‘impossible is nothing’
Launch: September 2009
Prod Co: th1ng
Director: th1ng
Prod Co Producer: Lisa Hill/Lydia Russell
Creative Agency: IRIS London
Post Production: th1ng
Exposure: Online
  ]]> nospam@kewego.com th1ng adidas animation running http://video.creativematch.com/video/iLyROoafII83.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafII83.html#iLyROoaftfPv Duration: 01:06 | 1413 views | 0/10

th1ng has directed a collection of motion graphics for 20 online adidas films.
 
In order to remind the running community of adidas’ technology credentials, IRIS London filmed the brand’s development experts explaining the technical uniqueness of their shoes and clothes. th1ng’s task was to make these films more dynamic whilst directing the viewer’s focus towards ‘the science bit’.
 
The project presented a few creative challenges: firstly, the graphics had to be informative and technological whilst being simultaneously engaging; secondly, the graphics had to unify the set of 20 films, which had all been shot and edited in advance.
 
The solution was to create a simple framing device for the important action within the screen. This also created space for supporting titles. Everything was kept to simple basic shapes of white flats in solid black. Semi-transparent and white elements were designed and animated to direct the viewers’ attention and link to the on-screen action. The design of the applied graphics appeared almost as blue print and a glow effect was occasionally added to further emphasise action and key details of the film. This helped maintain adidas’ brand identity whilst creating a homogenous feel across the campaign.
 
CREDITS:
Project Title: adidas running ‘impossible is nothing’
Launch: September 2009
Prod Co: th1ng
Director: th1ng
Prod Co Producer: Lisa Hill/Lydia Russell
Creative Agency: IRIS London
Post Production: th1ng
Exposure: Online
 

animation, adidas, th1ng, running
]]> nospam@kewego.com (nospam@kewego.com) Tue, 29 Sep 2009 09:39:00 +0200 0 01:06 yes 1413  
In order to remind the running community of adidas’ technology credentials, IRIS London filmed the brand’s development experts explaining the technical uniqueness of their shoes and clothes. th1ng’s task was to make these films more dynamic whilst directing the viewer’s focus towards ‘the science bit’.
 
The project presented a few creative challenges: firstly, the graphics had to be informative and technological whilst being simultaneously engaging; secondly, the graphics had to unify the set of 20 films, which had all been shot and edited in advance.
 
The solution was to create a simple framing device for the important action within the screen. This also created space for supporting titles. Everything was kept to simple basic shapes of white flats in solid black. Semi-transparent and white elements were designed and animated to direct the viewers’ attention and link to the on-screen action. The design of the applied graphics appeared almost as blue print and a glow effect was occasionally added to further emphasise action and key details of the film. This helped maintain adidas’ brand identity whilst creating a homogenous feel across the campaign.
 
CREDITS:
Project Title: adidas running ‘impossible is nothing’
Launch: September 2009
Prod Co: th1ng
Director: th1ng
Prod Co Producer: Lisa Hill/Lydia Russell
Creative Agency: IRIS London
Post Production: th1ng
Exposure: Online
  ]]> nospam@kewego.com animation adidas th1ng running http://video.creativematch.com/video/iLyROoafMOvO.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMOvO.html#iLyROoaftfPv Duration: 00:30 | 1899 views | 1/10

IKEA ‘Dumped’ sees a weary man return home from a trip to find his life turned upside down through radical changes in his home… and his wife, who has changed her life in an unexpected way. ‘Dumped’ is Lydon’s third spot for the furniture brand and BMB. His innate understanding of the brand’s sense of humour helped Lydon cast the spot perfe

tv, ads, ikea, peter lydon, bmb
]]> nospam@kewego.com (nospam@kewego.com) Fri, 11 Sep 2009 11:13:00 +0200 1 00:30 yes 1899 nospam@kewego.com tv ads ikea peter lydon bmb http://video.creativematch.com/video/iLyROoafM-Fa.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafM-Fa.html#iLyROoaftfPv Duration: 00:30 | 2754 views | 0/10

Specsavers’ latest campaign features glasses-wearing national TV treasure, Postman Pat. The campaign comprises TV, radio and online and breaks across the UK from 1st September 2009.
 
The TV ad sees Postman Pat accidentally sit on his glasses and break them. Not having visited the Greendale branch of Specsavers, he doesn’t have a spare pair. Undeterred, he starts up his distinctive bright red van and heads off on his round causing blind havoc as he goes. He maintains his trademark cheery demeanour throughout, blissfully unaware of the commotion he’s causing around Greendale and its villagers: Jess the cat, Mrs.Goggins, Alf Thompson, Miss Hubbard, Reverend Timms, Ted Glen and PC Selby.
 
Postman Pat was chosen by Specsavers because he is a well-known glasses-wearing hero that is good-natured, friendly and loved by young and old alike. Scripting and production were kept faithful to the spirit of the original Postman Pat. Characters, sets and props are all based on the first 1981 designs and a 16mm camera was used to give an authentic grainy look. Four weeks in the filming, Passion Pictures director, Darren Walsh (comparethemeerkat and Sony ‘Play-Doh’) filmed the spot using painstaking stop-animation to mimic the original TV series’ production.
 
Specsavers Creative copywriter and art director, Simon Bougourd and Neil Brush, said: “We chose Darren [Walsh] because he totally understood what we were trying to do right from the word go and it was obvious he had a lot to bring to the project. He is a master of his craft and has an inherent understanding of what works and what doesn’t. He also has great feel for comedy.”
 
Director Darren Walsh said: “It was important to the Specsavers Creative team that the animation style for the spot was as close to that of the BBC TV series as possible. We studied old episodes of the series so that the art direction would be accurate and we shot the animation using 16mm film stock to produce the authentic film grain of the series. Postman Pat is an icon of British animation and it was great fun to bring him to life again together with the gentle humour of the series.”
 
Credits:
Project: Postman Pat
Airdate: 1st September 2009
Creative Agency: Specsavers Creative
Creative Director: Graham Daldry
Copywriter: Simon Bougourd
Art Director: Neil Brush
Producer: Sam Lock
Prod Co: Passion Pictures
Director: Darren Walsh
Prod Co Producer: Samantha Plaisted
Post Production: Passion Pictures
Editor: Tim King
Audio Post Production: Simon Capes @ Clearcut
Composer: Mark Thomas
Exposure: TV, radio and Online
 

specsavers, postman pat, tv, ads
]]> nospam@kewego.com (nospam@kewego.com) Fri, 28 Aug 2009 09:53:00 +0200 0 00:30 yes 2754  
The TV ad sees Postman Pat accidentally sit on his glasses and break them. Not having visited the Greendale branch of Specsavers, he doesn’t have a spare pair. Undeterred, he starts up his distinctive bright red van and heads off on his round causing blind havoc as he goes. He maintains his trademark cheery demeanour throughout, blissfully unaware of the commotion he’s causing around Greendale and its villagers: Jess the cat, Mrs.Goggins, Alf Thompson, Miss Hubbard, Reverend Timms, Ted Glen and PC Selby.
 
Postman Pat was chosen by Specsavers because he is a well-known glasses-wearing hero that is good-natured, friendly and loved by young and old alike. Scripting and production were kept faithful to the spirit of the original Postman Pat. Characters, sets and props are all based on the first 1981 designs and a 16mm camera was used to give an authentic grainy look. Four weeks in the filming, Passion Pictures director, Darren Walsh (comparethemeerkat and Sony ‘Play-Doh’) filmed the spot using painstaking stop-animation to mimic the original TV series’ production.
 
Specsavers Creative copywriter and art director, Simon Bougourd and Neil Brush, said: “We chose Darren [Walsh] because he totally understood what we were trying to do right from the word go and it was obvious he had a lot to bring to the project. He is a master of his craft and has an inherent understanding of what works and what doesn’t. He also has great feel for comedy.”
 
Director Darren Walsh said: “It was important to the Specsavers Creative team that the animation style for the spot was as close to that of the BBC TV series as possible. We studied old episodes of the series so that the art direction would be accurate and we shot the animation using 16mm film stock to produce the authentic film grain of the series. Postman Pat is an icon of British animation and it was great fun to bring him to life again together with the gentle humour of the series.”
 
Credits:
Project: Postman Pat
Airdate: 1st September 2009
Creative Agency: Specsavers Creative
Creative Director: Graham Daldry
Copywriter: Simon Bougourd
Art Director: Neil Brush
Producer: Sam Lock
Prod Co: Passion Pictures
Director: Darren Walsh
Prod Co Producer: Samantha Plaisted
Post Production: Passion Pictures
Editor: Tim King
Audio Post Production: Simon Capes @ Clearcut
Composer: Mark Thomas
Exposure: TV, radio and Online
  ]]> nospam@kewego.com specsavers postman pat tv ads http://video.creativematch.com/video/iLyROoafM5SM.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafM5SM.html#iLyROoaftfPv Duration: 01:00 | 1334 views | 10/10

Adopted Films’ Director Mark Sheldon made a ‘song and dance about it’ for Toolstation when he was commissioned to direct the second of their national TV advertising campaigns, having “nailed it” for them first time around .

Causing a stir, as always, Mark worked with choreographer Julie Kavanagh to create this fun filled commercial which has proved to be a great success.
 

tv ad, commercial, film, director
]]> nospam@kewego.com (nospam@kewego.com) Wed, 26 Aug 2009 12:05:00 +0200 10 01:00 yes 1334
Causing a stir, as always, Mark worked with choreographer Julie Kavanagh to create this fun filled commercial which has proved to be a great success.
  ]]> nospam@kewego.com tv ad commercial film director http://video.creativematch.com/video/iLyROoafM5sW.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafM5sW.html#iLyROoaftfPv Duration: 00:31 | 2167 views | 0/10

Sony Computer Entertainment Europe (SCEE) Announce new PlayStation® 3 Campaign
 
The Game is just the start!
 
28th August will see the showcasing of the first major campaign for PlayStation 3 since launch. The new work created by TBWA\London will for the first time articulate the full PlayStation experience; encompassing hardware, software and online.
 
In a departure from previous campaigns the focus will be on celebrating the direct benefits the audience can enjoy.
 
All work will utilise the end tagline ‘The game is just the start’ and will see a major investment in marketing. Campaign highlights:
 
4 x 30” tv spots
6 print executions
Outdoor
Total European spend £82m – planning handled by OMD
UK spend £6m – planning handled by MGM
 
The campaign will set out SCEE’s definition of interactive entertainment, highlighting the breadth of content, social and hardcore gaming that PlayStation 3 offers; demonstrating the sheer scale of richer, exciting and truly open ended experience.
 
UK Marketing Director Alan Duncan states: “Two years after launch PlayStation 3 is realising its full potential. User-generated games like LittleBigPlanet are making gaming truly open-ended. Online gaming now encompasses everything from shoot ‘em ups to uploading SingStar performances and downloading content. Blu-ray turns the console into a high-definition movie player, Vidzone allows you to create your own music channel and PlayTV™ means PS3™ is capable of recording live TV and beaming it to your PSP™ anywhere in the world. The console is moving beyond gaming and gaming is moving beyond discs.
 
“In the new campaign, we showcase the new experiences that can start from a PS3, such as catching up with the latest BBC shows on BBC iPlayer, or playing football tournaments with people from around the world via the PlayStation Network”.
 
Al Young Executive Creative Director TBWA\London continues: "The new PS3 Campaign is a visual celebration of how open ended gaming on PlayStation has become. It dramatises how the console transports you way beyond the boundaries of conventional gaming. Each commercial takes the viewer on a journey, whether to a vivid new world of visual entertainment or to a place where social gaming unfolds like never before."
 

sony, ps3, tbwa, games
]]> nospam@kewego.com (nospam@kewego.com) Tue, 25 Aug 2009 09:22:00 +0200 0 00:31 yes 2167  
The Game is just the start!
 
28th August will see the showcasing of the first major campaign for PlayStation 3 since launch. The new work created by TBWA\London will for the first time articulate the full PlayStation experience; encompassing hardware, software and online.
 
In a departure from previous campaigns the focus will be on celebrating the direct benefits the audience can enjoy.
 
All work will utilise the end tagline ‘The game is just the start’ and will see a major investment in marketing. Campaign highlights:
 
4 x 30” tv spots
6 print executions
Outdoor
Total European spend £82m – planning handled by OMD
UK spend £6m – planning handled by MGM
 
The campaign will set out SCEE’s definition of interactive entertainment, highlighting the breadth of content, social and hardcore gaming that PlayStation 3 offers; demonstrating the sheer scale of richer, exciting and truly open ended experience.
 
UK Marketing Director Alan Duncan states: “Two years after launch PlayStation 3 is realising its full potential. User-generated games like LittleBigPlanet are making gaming truly open-ended. Online gaming now encompasses everything from shoot ‘em ups to uploading SingStar performances and downloading content. Blu-ray turns the console into a high-definition movie player, Vidzone allows you to create your own music channel and PlayTV™ means PS3™ is capable of recording live TV and beaming it to your PSP™ anywhere in the world. The console is moving beyond gaming and gaming is moving beyond discs.
 
“In the new campaign, we showcase the new experiences that can start from a PS3, such as catching up with the latest BBC shows on BBC iPlayer, or playing football tournaments with people from around the world via the PlayStation Network”.
 
Al Young Executive Creative Director TBWA\London continues: "The new PS3 Campaign is a visual celebration of how open ended gaming on PlayStation has become. It dramatises how the console transports you way beyond the boundaries of conventional gaming. Each commercial takes the viewer on a journey, whether to a vivid new world of visual entertainment or to a place where social gaming unfolds like never before."
  ]]> nospam@kewego.com sony ps3 tbwa games http://video.creativematch.com/video/iLyROoafM_n-.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafM_n-.html#iLyROoaftfPv Duration: 01:00 | 2332 views | 0/10

Golden Square has created 3D organically growing mahogany furniture with Joy Films Middle East for Asian furniture company, Otobi. Directed by RSA’s Barney Cokeliss, the project presented Golden Square’s 3D and 2D teams with a mammoth task, balancing a fantastical narrative with a realistic look, all within the space of five weeks. Product: Otobi FurnitureTitle: JungleAirdate: August 2009 (Asia)Post Production: Golden SquareVFX Producer: Gil James3D: Dave Childs, Mike Little, Olly SullivanFlame: Tim Rudgard, Fasa Oyibo, Andrew CurtisAgency: PIRANACreatives: Arun DivakaranProduction Company: Joy Films UAEDirector: Barney CokelissProd Co Producer: Rita El HachemEditor: Mark Richards Audio: Grand Central

golden square, otobi, 3d, 2d
]]> nospam@kewego.com (nospam@kewego.com) Wed, 12 Aug 2009 15:22:00 +0200 0 01:00 yes 2332 nospam@kewego.com golden square otobi 3d 2d http://video.creativematch.com/video/iLyROoafMSfu.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMSfu.html#iLyROoaftfPv Duration: 00:30 | 1175 views | 0/10

Specsavers has created a tactical response to news about the Irish economy by developing a fast-turnaround TV campaign that promotes the brand’s 2-4-1 designer glasses offer to cash-strapped Irish consumers. The campaign breaks across Irish TV on Sunday 9th August and provides more limelight for Specsavers’ new antihero; a comically bitter competitor called Harrison. Credits:Project: “Comedy Capers” (Ireland TV)Specsavers Client: Richard Holmes, Marketing Director Airdate: 9th August 2009Creative Agency: Specsavers CreativeCreative Director: Graham DaldryCopywriters: Jon Crocker, Graham DaldryArt Directors: Naomi Bishop, Michael HutchinsonAgency Producer: Alex HonnorProd Co: MustardDirector: Cris MudgeProd Co Producer: Lucy HayesPost Production: Golden Square(Caroline McNulty, Aman Kang)Editor: Eve Ashwell at Cut + RunAudio Post Production: Simon Capes @ Clearcut

specsavers, ads, harrison, hoarding, stunts
]]> nospam@kewego.com (nospam@kewego.com) Fri, 07 Aug 2009 13:32:00 +0200 0 00:30 yes 1175 nospam@kewego.com specsavers ads harrison hoarding stunts http://video.creativematch.com/video/iLyROoafMp6A.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMp6A.html#iLyROoaftfPv Duration: 00:30 | 1854 views | 0/10

This is the famous ad where Bruce Grobbelaar shocks a lucky punter by jumping out of his fridge. It promotes Irish bookie Paddy Power who are renound for their generous odds and money back specials. Seeded by The 7th Chamber.

bruce grobbelaar, ad, paddy power, funny, tv commercial, soccer, football, betting, premier league, money back, special
]]> nospam@kewego.com (nospam@kewego.com) Wed, 29 Jul 2009 12:08:00 +0200 0 00:30 yes 1854 nospam@kewego.com bruce grobbelaar ad paddy power funny tv commercial soccer football betting premier league money back special http://video.creativematch.com/video/iLyROoafMW6r.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMW6r.html#iLyROoaftfPv Duration: 01:01 | 1625 views | 0/10

The new commercial from RKCR/Y&R for Virgin Media invites us to discover a world of entertainment with Virgin TV.  The ad which was directed by Ringan Ledwidge, sees the curiosity of a girl lead her into some TV studios where she sees some truly amazing spectacles.  We catch a glimpse of a huge giant lurking behind one of the studio doors and then a sneak peek of an Aztec tribe gathering round the fire in the jungle before suddenly witnessing an orangutan swinging through the rigging. Finally when the awestruck girl stumbles upon an impressive set build of a huge street scene, we discover all manner of movie magic unfold before her eyes.CREDITSExecutive Creative Director Mark RoalfeCopywriter Gethin StoutAgency Producer  Sally PritchettBusiness Director  Sarah JenkinsAccount Director  Priya PatelDirector Ringan LedwidgeProducer Sally HumphriesProduction Manager  Demelza JonesArt Director RIchard BridglandDOP Patrick DurouxPost House The MillEditor Rich Orrick @ Work

virgin, media, ads, rkcr, yr
]]> nospam@kewego.com (nospam@kewego.com) Thu, 23 Jul 2009 20:13:00 +0200 0 01:01 yes 1625 nospam@kewego.com virgin media ads rkcr yr http://video.creativematch.com/video/iLyROoafMdYI.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMdYI.html#iLyROoaftfPv Duration: 00:40 | 1773 views | 0/10

 02 “Move To Get More”  Airdate: June 25th 2009  Client: 02Client: Jonny CahillClient: Sandra McDaniel Agency: RothcoCreative Director: Damian HanleyDeputy Creative Director: Jude HealyAccount Director: Claire CorbettAgency Producer: Margaret Levingstone Production Company: Rattling StickDirector: Steve CopeProducer: Michaela Johnson  Post Production: The MillCG: Jamie Lancaster Voice Over: Peter Warnock Music: Track 'Stay' by The Do  

02, turtle, ads, ratting stick
]]> nospam@kewego.com (nospam@kewego.com) Wed, 08 Jul 2009 12:13:00 +0200 0 00:40 yes 1773 nospam@kewego.com 02 turtle ads ratting stick http://video.creativematch.com/video/iLyROoafMAf8.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMAf8.html#iLyROoaftfPv Duration: 00:40 | 2353 views | 0/10

WCRS’s latest TV spot for Weetabix takes us on a tour of the mythical ‘Minis’ factory where cereal gets minimised with comedy consequences. Golden Square’s Flame team, led by Fasa Oybio, played it for laughs with visual effects that combined set extensions, giant 3D Weetabixes and greenscreen compositing. A deadpan MD leads people around the Weetabix Minis factory, which is itself very mini. He shows how giant a Weetabix gets pumped with chocolate chips and then minimised by chief minimiser, Nigel. Unfortunately, the minimising lazer misses a Weetabix and zaps Nigel instead, prompting us to find him at www.findnigel.com. The set was built to a small scale. Such a complex set-build was eased by creating set extensions in Flame. The Flame suite was also used to build atmos by adding layers of people who wouldn’t otherwise have easily fitted into the set. Although model giant Weetabixes were used on set, they were recreated in 3D so as to give a more authentic look. Finally, visual effects such as lazers and smoke were added to bring the minimising gag to life.  CREDITS:Product: Weetabix Chocolate MinisTitle: Where’s NigelAirdate: July 2009Post Production: Golden SquareVFX Producer: Bryony Harrison3D: Dave Child, Olly Sullivan & Sean ElliottLead Flame: Fasa OyiboFlame: Andrew Curtis, Aman KangAgency: WCRSCreatives: Thom Glover, Eoin Mclaughlin Agency Producer: Natalie ParishProduction Company: StinkDirector: Brian Lee HughesProd Co Producer: Molly PopeEditor: Spencer FersztAudio: Envy

wcrs, golden square, ads
]]> nospam@kewego.com (nospam@kewego.com) Wed, 01 Jul 2009 13:27:00 +0200 0 00:40 yes 2353 nospam@kewego.com wcrs golden square ads http://video.creativematch.com/video/iLyROoafMAFT.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMAFT.html#iLyROoaftfPv Duration: 00:28 | 1308 views | 0/10

Mr. Asahi Beer Robot
Infomercial Created by Blue Crayon Ltd

beer, asahi, bluecrayon, blue, crayon, mr asahi, beer robot
]]> nospam@kewego.com (nospam@kewego.com) Tue, 30 Jun 2009 17:32:00 +0200 0 00:28 yes 1308 Infomercial Created by Blue Crayon Ltd]]> nospam@kewego.com beer asahi bluecrayon blue crayon mr asahi beer robot http://video.creativematch.com/video/iLyROoafM0tW.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafM0tW.html#iLyROoaftfPv Duration: 00:20 | 1136 views | 0/10

Designed to promote the tie-up between the brand and the new movie Ice Age 3 Dawn of the Dinosaurs, two new animated Frozen Frubes characters get up to all manner of extreme skiing and boarding before coming to a suitably sticky end. th1ng combined original footage from the new movie with new 3D animation to create the sequence.
 

th1ng, petit filous, ice age 3, frozen frubes
]]> nospam@kewego.com (nospam@kewego.com) Mon, 06 Jul 2009 13:20:00 +0200 0 00:20 yes 1136   ]]> nospam@kewego.com th1ng petit filous ice age 3 frozen frubes http://video.creativematch.com/video/iLyROoafMmyU.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMmyU.html#iLyROoaftfPv Duration: 00:59 | 3728 views | 0/10

Bristol viral marketing agency Rebel Virals will be appearing on the main stage at Glastonbury this year debuting their viral work for the Institute of Engineering and Technology (IET).
Thanks to the BBC the agency's new viral "Monkeys" will be shown on two massive 25m2 screens to a crowd of 170,000 people. The broadcaster is putting up the screens for the first time this year to showcase the best new film making and digital talent from the South West.

rebel viral, bbc, glastonbury, iet, monkey
]]> nospam@kewego.com (nospam@kewego.com) Wed, 24 Jun 2009 11:53:00 +0200 0 00:59 yes 3728 Thanks to the BBC the agency's new viral "Monkeys" will be shown on two massive 25m2 screens to a crowd of 170,000 people. The broadcaster is putting up the screens for the first time this year to showcase the best new film making and digital talent from the South West. ]]> nospam@kewego.com rebel viral bbc glastonbury iet monkey http://video.creativematch.com/video/iLyROoafMBLp.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMBLp.html#iLyROoaftfPv Duration: 01:02 | 2350 views | 0/10

Big Chip Award Winner - Judges comments; "The winning animation clearly shows the creative flair and technical prowess of the agency responsible for it. A bittersweet narrative is successfully brought to life by clever characterization, faultless attention to detail and precise timing. These world class animators have given the metal protagonist a distinct and winning expression and an endearing personality."


big chip award, animation, robot, technical prowess
]]> nospam@kewego.com (nospam@kewego.com) Fri, 19 Jun 2009 12:46:00 +0200 0 01:02 yes 2350 ]]> nospam@kewego.com big chip award animation robot technical prowess http://video.creativematch.com/video/iLyROoafMB49.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMB49.html#iLyROoaftfPv Duration: 00:15 | 1603 views | 0/10

Twentieth Century Fox International has today unveiled details of a new global online advertising and viral campaign for the July 1st worldwide launch of “Ice Age 3: Dawn of the Dinosaurs”, the sub-zero animated adventure which follows the success of the worldwide blockbusters “Ice Age” and “Ice Age: The Meltdown”.
The campaign, created by digital agency Red Box New Media, involves a Windows Live Messenger Personal Expression campaign which will run in over 25 countries worldwide across Europe, Middle East and Latin America, and feature full screen animated winks, animated dynamic display pictures that automatically change according to consumers’ mood or conversation and fun animated emoticons.

ice age, viral, red box media, dinusaurs
]]> nospam@kewego.com (nospam@kewego.com) Thu, 18 Jun 2009 09:32:00 +0200 0 00:15 yes 1603 The campaign, created by digital agency Red Box New Media, involves a Windows Live Messenger Personal Expression campaign which will run in over 25 countries worldwide across Europe, Middle East and Latin America, and feature full screen animated winks, animated dynamic display pictures that automatically change according to consumers’ mood or conversation and fun animated emoticons. ]]> nospam@kewego.com ice age viral red box media dinusaurs http://video.creativematch.com/video/iLyROoafMbYv.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMbYv.html#iLyROoaftfPv Duration: 03:01 | 1692 views | 0/10

Today team-mates Lewis Hamilton and Heikki Kovalainen are racing black cabs for a new viral ad to launch the Taxi Grand Prix which starts on Friday 12th of June. As the Silverstone Grand Prix approaches the FI stars give their thoughts on Jenson Button, the upcoming race and how they are preparing for it.

lewis hamilton, f1, viral, vodafone
]]> nospam@kewego.com (nospam@kewego.com) Fri, 12 Jun 2009 20:55:00 +0200 0 03:01 yes 1692 nospam@kewego.com lewis hamilton f1 viral vodafone http://video.creativematch.com/video/iLyROoafMQOW.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMQOW.html#iLyROoaftfPv Duration: 00:40 | 1055 views | 0/10

Media branding expert Red Bee Media has created a trail to promote the BBC’s exclusive coverage of this year’s All England Tennis Championship at Wimbledon. The trail, which features Britain’s Wimbledon hopeful Andy Murray, will air on 11th June across all BBC television channels and online.

andy murray, bbc, trail, wimbledon, tennis
]]> nospam@kewego.com (nospam@kewego.com) Wed, 10 Jun 2009 20:16:00 +0200 0 00:40 yes 1055 nospam@kewego.com andy murray bbc trail wimbledon tennis http://video.creativematch.com/video/iLyROoafMc09.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMc09.html#iLyROoaftfPv Duration: 02:30 | 690 views | 0/10

The original NASA movie “Moonwalk One” first produced in 1969 to capture the social documentation of American society and those directly involved with the first attempt to land a man on the moon has just been given the go ahead for restoration and release on DVD.

moonwalk, nasa, 1969, the attic room, theo kamecke
]]> nospam@kewego.com (nospam@kewego.com) Wed, 03 Jun 2009 10:47:00 +0200 0 02:30 yes 690 nospam@kewego.com moonwalk nasa 1969 the attic room theo kamecke http://video.creativematch.com/video/iLyROoafMcr4.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMcr4.html#iLyROoaftfPv Duration: 01:00 | 981 views | 0/10

Greatest Humanitarian Viral, By Red Bee Media
 
ActionAid has partnered with Red Bee Media to create a viral that celebrates each donator as the greatest humanitarian in the world in an over the top, tongue in cheek clip. The charity worked with Red Bee Media to create a viral that would bring the international development charity to a new audience, whilst encouraging fundraising and raising awareness of PoverTee Day.
Taking place on Friday 26 June, PoverTee Day is the brand new fundraising day for ActionAid, when people all over the UK are being encouraged to wear a t-shirt and donate £2 to the charity’s vital work with those living in poverty.

charity, awareness, red bee media, actionaid
]]> nospam@kewego.com (nospam@kewego.com) Tue, 02 Jun 2009 17:28:00 +0200 0 01:00 yes 981  
ActionAid has partnered with Red Bee Media to create a viral that celebrates each donator as the greatest humanitarian in the world in an over the top, tongue in cheek clip. The charity worked with Red Bee Media to create a viral that would bring the international development charity to a new audience, whilst encouraging fundraising and raising awareness of PoverTee Day.
Taking place on Friday 26 June, PoverTee Day is the brand new fundraising day for ActionAid, when people all over the UK are being encouraged to wear a t-shirt and donate £2 to the charity’s vital work with those living in poverty. ]]> nospam@kewego.com charity awareness red bee media actionaid http://video.creativematch.com/video/iLyROoafMc2L.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMc2L.html#iLyROoaftfPv Duration: 00:30 | 811 views | 0/10

Director Tom Bird of th2ng (thing two), the London-based live action production company, has delivered his first commercial for king.com, the world's largest online skill-gaming site.
The 30 second television advertisement, which airs from this week, is the third spot in king.com’s cheeky TV advertising showing the familiar female player involved in online skill-gaming.
 

kingcom, tv ad, cheeky, skill-gaming
]]> nospam@kewego.com (nospam@kewego.com) Tue, 02 Jun 2009 17:18:00 +0200 0 00:30 yes 811 The 30 second television advertisement, which airs from this week, is the third spot in king.com’s cheeky TV advertising showing the familiar female player involved in online skill-gaming.
  ]]> nospam@kewego.com kingcom tv ad cheeky skill-gaming http://video.creativematch.com/video/iLyROoafMkg7.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMkg7.html#iLyROoaftfPv Duration: 00:36 | 740 views | 0/10

Team behind Coogan’s Run and Armando Iannucci’s ‘Charm Offensive’ embark on online marketing drive for online ‘encyclopaedia of British comedy’

comedy, watch, online, googan, iannucci
]]> nospam@kewego.com (nospam@kewego.com) Thu, 28 May 2009 17:13:00 +0200 0 00:36 yes 740 nospam@kewego.com comedy watch online googan iannucci http://video.creativematch.com/video/iLyROoafMsC_.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMsC_.html#iLyROoaftfPv Duration: 00:31 | 708 views | 0/10

Consumer automotive service brand, Autoglass®, is to launch its first ever national multichannel TV advertising campaign. This builds on the firm’s hugely successful regional TV campaign which launched in April 2008 and has delivered record call volumes from motorists with glass damage.

autoglass, auto glass, mccann eriksson, tv, advertising
]]> nospam@kewego.com (nospam@kewego.com) Tue, 26 May 2009 17:31:00 +0200 0 00:31 yes 708 nospam@kewego.com autoglass auto glass mccann eriksson tv advertising http://video.creativematch.com/video/iLyROoafMU8V.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMU8V.html#iLyROoaftfPv Duration: 01:05 | 675 views | 0/10

Knifedge, the creative network, has created two short animated films for Dore, the personalised treatment programme for people with learning difficulties.
Knifedge’s two one-minute films use bright colours, simple visual analogies and a clear narrative to explain the journey through the Dore programme in everyday language. The films feature prominently on the Dore website at www.dore.co.uk

animation, knifedge
]]> nospam@kewego.com (nospam@kewego.com) Fri, 26 Jun 2009 18:22:00 +0200 0 01:05 yes 675 Knifedge’s two one-minute films use bright colours, simple visual analogies and a clear narrative to explain the journey through the Dore programme in everyday language. The films feature prominently on the Dore website at www.dore.co.uk ]]> nospam@kewego.com animation knifedge http://video.creativematch.com/video/iLyROoafMVV-.html#iLyROoaftfPv http://video.creativematch.com/video/iLyROoafMVV-.html#iLyROoaftfPv Duration: 00:24 | 689 views | 0/10

Red Bee Media creates identity for Really, UKTV’s new lifestyle brand.
Aimed at women, it’s got glamour, attitude and jaw-dropping shock docs.

For UKTV’s penultimate channel rebrand, Red Bee Media, the global leader in transforming media brands, has developed the identity for the broadcaster’s new channel aimed at young women, called Really.

tv, really, red bee media, identity
]]> nospam@kewego.com (nospam@kewego.com) Tue, 19 May 2009 10:51:00 +0200 0 00:24 yes 689 Aimed at women, it’s got glamour, attitude and jaw-dropping shock docs.

For UKTV’s penultimate channel rebrand, Red Bee Media, the global leader in transforming media brands, has developed the identity for the broadcaster’s new channel aimed at young women, called Really. ]]> nospam@kewego.com tv really red bee media identity